17.12.2020
Travel Technology Europe 2020

The TravelTech Show is a global in-person and virtual exhibition for senior digital, marketing and commercial technology specialists to find innovation and build new relationships with global travel technology suppliers and local disrupters.
Europe’s dedicated event for travel technology returned to Olympia London on 26 – 27 February 2020. As the must-attend event for anyone involved in the travel sector, Travel Technology Europe brought together professionals working in digital, innovation and marketing across the industry. Offering the opportunity to meet with leading solution providers of key technologies, the event helped attendees meet and network with industry leaders and discover the latest in travel and marketing technology.
With over 35 streamed conference sessions, visitors got the chance to learn from technical experts on topics ranging from becoming a search superstar to discovering the devices of the future.
Far more than just a two-day exhibition, Travel Technology Europe 2020 connected exhibitors and visitors with thousands of marketing and technology buyers at the only dedicated marketplace for travel technology professionals on a large global scale.
The next event has been rebranded as the TravelTech Show and will take place on 22 – 23 June 2021 at ExCeL, London. Head to the website to find out more.
This is our pick of the best exhibitors from the show, Daktela UK Ltd.
A Marketing story gone wrong… or did it?
Daktela, as a cloud-based communications software provider, decided in late 2019 to focus some of our efforts within the Travel Market in 2020.
In a market where over 75 % of all bookings were handled over the telephone, this presented us with a great opportunity to demonstrate the benefits of our solution. We could improve telephone bookings, whilst at the same time, allow travel companies to extend their reach by developing new customer communication channels.
We booked a stand at TTE 2020 London, carried out extensive direct marketing campaigns, and
even launched a free prize draw. Our message “One platform – Infinite possibilities”, would allow
travel companies to communicate with customers through a range of voice and digital channels at the same time.
This all worked brilliantly, and footfall at our stand in February 2020 was amazing. By the end of the show, we had established almost 400 enquiries.
Then in March 2020, COVID-19 hit, and our enquiries literally disappeared overnight. As we await the easing of travel restrictions, we still believe that our message resonates with the travel industry, even more today than it did then, and we are ready to help when the travel industry returns to normality.
For the publication click here, and go to page 10 to see our article.
Notes to Editors
Daktela UK Ltd delivers One Platform – Infinite Possibilities. Voice, email, web chat, SMS, WhatsApp, MS Teams and FB Messenger, our cloud-based communication solutions ensure you always provide a consistent level of personalised service to your customers through an enhanced omnichannel Customer Experience. We are an experienced team of telecommunication experts who have been dealing with virtual PBX’s and Contact Centres for more than 15 years. We have developed, and operate, one of the largest VoIP cloud infrastructures in Europe, which supports over seven hundred corporate customers every day.
To find out more about Daktela UK, visit www.daktela.com
Telephone: 0800 470 2159

Author: Steve McSherry | Customer Experience
Director
Published by: Daktela UK ltd