Glossary of terms

SMS (Short Message Service)

Explanation:

SMS (Short Message Service) is a text messaging service used to send short, text-based messages (typically up to 160 characters) between mobile devices. SMS is commonly used for personal communication, business alerts, marketing campaigns, and customer support, offering a quick and direct way to engage with customers.

Best Practices:

  • Keep It Concise: Since SMS messages have a character limit, make sure the content is clear, concise, and to the point.
  • Personalize Messages: Where possible, include the recipient's name or other personal information to make the message more engaging.
  • Ensure Clear Call to Action (CTA): Use SMS to prompt immediate action, such as confirming appointments, making purchases, or completing a survey.
  • Respect Privacy: Obtain customer consent before sending marketing or promotional SMS messages and provide an easy way to opt out.

How Daktela Can Help:

Daktela provides SMS integration as part of its omnichannel communication platform, enabling businesses to send and receive SMS messages directly through the system. With real-time SMS management, businesses can communicate with customers instantly, whether for notifications, confirmations, or marketing messages. Daktela's CRM integration ensures that SMS messages are personalized based on customer data, improving engagement and satisfaction. Additionally, Daktela offers SIM hosting and integrates with third-party services for SMS, providing flexible options for businesses to manage their SMS communication needs efficiently.